Our ecommerce SEO link building earns links from real, relevant websites, so your store gains the authority it needs to rank. Backlinks remain one of Google's top three ranking factors. We build high-authority, niche-relevant links for Shopify stores through digital PR, blogger outreach, and content-led campaigns — zero spammy tactics, zero link farms, 100% white-hat.
Most advice on how to get backlinks to your website stops at outreach. Here is how to do link building properly, step by step:
Your current backlinks, competitors' links and the gaps between them.
Guides, data and tools that sites want to link to.
Personal pitches to editors, bloggers and partners in your niche.
Every link listed with its page, authority and anchor text.
A good SEO backlink strategy picks the pages that need links, then earns links that make sense for them. Our backlink SEO strategy judges every link on quality, not count:
This page doubles as a short backlinks guide: what are SEO backlinks? They are links from other websites to yours. How do SEO backlinks work? Each one acts like a vote that tells Google your page is worth ranking.
These are the link building techniques in SEO we use for Shopify stores. Our content marketing link building service creates the assets that make outreach work:
| Technique | How it earns links |
|---|---|
| Digital PR | Stories and data that journalists cover |
| Linkable guides | In-depth guides other sites cite |
| Unlinked mentions | Turning brand mentions into links |
| Supplier and partner links | Links from brands you stock or work with |
| Guest articles | Useful articles on relevant sites |
A clear SEO link building strategy is how to build backlinks for SEO without risking a penalty.
Yes. Google says it uses links to discover pages and as a signal of how relevant and trusted a page is. Its spam policies also say that buying or swapping links to manipulate rankings breaks the rules, which is why we only earn links.
So, what is SEO link building today? Earning a smaller number of relevant, editorial links, not buying hundreds of low-quality ones.
Priced as a monthly plan based on how many links you need and how competitive your niche is. We quote after a free link audit.
Tell us about your store. We reply within 24 hours with a tailored proposal.
We build editorial backlinks through digital PR (data studies, expert commentary, original research), blogger outreach (niche-relevant product reviews and mentions), guest posts on industry publications, resource page placements, and broken link building. All links are white-hat, niche-relevant, and from sites with genuine traffic.
The number varies by keyword competitiveness and your current domain authority. For most medium-competition Shopify keywords, a combination of 20–50 high-quality referring domains plus strong on-page SEO is sufficient for page one rankings. We analyze your specific target keywords and competitor backlink profiles before recommending a program.
Yes — we exclusively use white-hat link building methods that comply with Google's guidelines: digital PR, editorial outreach, content marketing, and resource page placements. We never use private blog networks (PBNs), link farms, or any technique that violates Google's quality guidelines.
Newly acquired backlinks typically take 4–8 weeks to be discovered and indexed by Google. Ranking improvements from link building are generally visible within 60–120 days. Link building compounds — the longer you invest, the stronger the acceleration.
Yes — every month you receive a link building report showing every link acquired, the referring domain's metrics (Domain Rating, organic traffic, topical relevance), the anchor text used, and the specific page linked to. Full transparency, every link.
It is the work of getting other websites to link to yours. Each relevant link helps Google trust your pages and rank them higher.
No. Google's spam policies treat paid links meant to manipulate rankings as link spam, which can lead to lost rankings. Earned links are the safe option.
Create something worth linking to, such as a guide or data, then pitch it to relevant sites. Partners, suppliers and press mentions are good places to start.