What You Can Change Without Code
Shopify's theme editor (Online Store → Themes → Customize) lets you change: colours, fonts, section layout, banner images, product card style, footer content, and announcement bar — all without touching a single line of code.
Step 1: Set Your Brand Colours
Go to Theme settings → Colors. Set your primary colour (CTA buttons), secondary colour (accents), and background colour. Keep contrast ratios accessible — use WebAIM Contrast Checker to verify.
Step 2: Choose Your Fonts
Theme settings → Typography. Choose one heading font and one body font. Google Fonts are available in all modern Shopify themes. Keep it to 2 fonts maximum — more creates visual noise.
Step 3: Build Your Homepage Sections
Use the drag-and-drop section editor. Standard high-converting homepage order: Hero banner → Social proof / logos → Featured collection → Benefits / USPs → Testimonials → Featured product → CTA banner → Blog posts → Footer.
Step 4: Optimise for Mobile
Click the mobile preview icon (bottom of the editor). Check: hero text readable, buttons large enough to tap, images not cropped awkwardly, navigation working. 60–70% of Shopify traffic is mobile.
Step 5: Preview and Publish
Use "Preview" to see your changes on the live domain before publishing. Test on both desktop and mobile. When happy, click "Save" — changes go live immediately.